Software: Adobe Creative Suite
I was the team manager on this project. I was a part of all phases of development from creating design samples to being a liaison between my team and the client. Research on UHHR’s past marketing efforts allowed me to analyze what worked well and what did not. I worked directly with potential donors and current donors to aid my research to formulate a brand for UHHR. I outlined proper social media conduct according to the brand we solidified in a comprehensive social media guide that focused on Facebook, Twitter, and Instagram.